Sponsorship Ideas is a sponsorship agency helping both sponsors and those looking for sponsorship. In the last 12 months services performed for clients across Europe include:

  • Researching and targeting sponsors

  • Sponsorship selection

  • Sponsorship brochure writing

  • Tracking sponsorship deals and prices paid

  • Reporting on sponsorship ROI for sponsors

  • Valuations of sponsorships

  • Case histories and factsheets

  • Trends and data on sponsorship industry sectors (gambling, automotive, alcohol) 

  • Writing sponsorship policy papers

  • Sourcing conference speakers 

William Fenton runs Sponsorship Ideas and has 30 years of sponsorship experience. He is an ex- Board Director of The European Sponsorship Association, author of The Sponsorship Handbook, co-founder of Find!Sponsorship and has a Diploma in Market Research. Over the years he has advised a multitude of brands and rights holders in their sponsorship approach, most notably in his specialised field of research, measurement and valuation